Sierra Club- PR and Graphic Design Internship
Legislative Scorecard
In 2018, I collaborated with a cross-disciplinary team to produce the Colorado Sierra Club’s inaugural legislative scorecard—a clear, accessible voter guide designed to help citizens quickly understand how their representatives voted on key environmental legislation, empowering them to make informed decisions at the ballot box.
I led the design and layout of the scorecard, translating complex data into a visually engaging format. I created custom icons to represent different types of legislation and thoughtfully integrated the Sierra Club’s national branding to create a cohesive visual identity that effectively localized statewide environmental issues.
Digital Content
I also developed content to drive voter participation in the 2018 primary elections, crafting messages tailored for Facebook, Twitter, and Instagram.
Press Conferences
As a PR intern, I crafted strategic questions to guide press conferences with state and local legislators, helping ensure that relevant issues were addressed and compelling sound bites were generated for media coverage, aligning with the organization’s advocacy objectives.
